As part of the Città Studi Sustainable Campus project and of the VENTO Project, Politecnico di Milano has recently launched a collaboration with Cingomma, the brand produced and distributed by Recrea srl. Recrea srl is a company of Italian artisans that creates fashion accessories by hand, by reusing used tires and inner tubes of bicycle. A concrete example of circular economy.

Città Studi Campus Sostenibile has the aim of experimenting with models to promote quality of life and environmental sustainability through the active contribution of the university community and residents in the neighbourhood. The collaboration between Politecnico di Milano and Cingomma aims to contribute to spreading the principles of the circular economy, raising awareness among the Politecnico community and citizenship on the increasingly important issue of waste prevention today.

Politecnico di Milano has committed to increase good environmental sustainability practices, in line with the 17 Sustainable Development Goals (SDGs) envisaged by the 2030 Agenda of the UN. The university offers the use of some of its spaces to allow the implementation of experimental collection of the project, reuse and recycling of materials. Within this new project, the reference objective is the no. 12 goal - Responsible production and consumption – and to reach this allowing the placement in the university of special containers for the collection of inner tubes and used bicycle tires.

The University’s merchandising has also launched a new Green Collection, to contribute to the spread of a culture of sustainability. The creations made by Cingomma, two types of elegant belts created through the circularity of the initiative, are available in the Official Merchandise shop and catalogue of Politecnico di Milano.

Where are the containers located?
The containers are positioned in several places on the two Milan campuses of Leonardo and Bovisa of Politecnico di Milano. On the Milan Leonardo campus, they are located at the receptions of buildings 1, 11, 21, 22 and 26. In Bovisa the containers are located at the reception of building B11 in the La Masa Campus and at Policiclo, building B6 on the Candiani campus.

The VENTO Project
A project - launched within the research activities of the Department of Architecture and Urban Studies (DASTU)- of the Politecnico di Milano, of a cycling tourism route that runs for over 700 km along the banks of the Po river, with the aim of regenerating the territories involved in activating recoveries, employment, identity, dignity, sociality and urbanity. During VENTO project activities, experimental campaigns have already been launched to recover used tires and inner tubes to promote the circular economy. It formed the start to an even more circular collaboration with Cingomma.